5 Strategies to Increase Sales in 2021
I once spoke to a 30-year executive of a major corporation who told me out of the hundreds upon hundreds of salespeople that had contacted him over the years, he could only recall 2 sales...
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Open Season On The Status Quo
The pace of change is daunting! Organizations are moving forward with anxious uncertainty. Transformations of all types are necessary: digital, business model, new products …etc. Our list of...
View ArticleImagining Your Next: Planning for the Future!
Our imagination is the only limit to what we can hope to have in the future. Charles KetteringThe line between humans and machines is blurring by the day. The future, as we know it today may be...
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People Drive the World-Technology as a Co-Pilot: Center of Human Compassion
People at the Center …. Technology as a Co-PilotAre people at the center of your innovation and new product plans? Have we made people the center of all things digital? Are human’s and our environment...
View ArticleExpanded Internet Presence for Engineering Firm
CASE STUDY Expanded Internet Presence for Engineering Firm Client Engineering firm Services Value MessagingWebsite OptimizationMarket Strategy Results Summary Optimized websiteNew strategy for...
View ArticleNew Revenue Opportunities for an LNG Company
CASE STUDY New Revenue Opportunities for a Liquid Natural Gas Company Client Liquid natural gas products company Services Market analysisProduct development Results Summary New product...
View ArticleMarketing Automation for a Cybersecurity Firm
CASE STUDY Marketing Automation for a Cybersecurity Firm Client A leading Southeastern U.S. cybersecurity firm Services Marketing Process RedesignMarketing AutomationSales Nurturing Results Summary...
View ArticleBringing a New Line of Specialty Candle Products to Consumers
CASE STUDY Bringing a New Line of Specialty Candle Products to Consumers Client A large candle company Services Competitive ResearchSEO StrategyMarketing Campaign Results Summary Unique value...
View ArticleValidation and Certification Strategy for Company Receiving SBIR
CASE STUDY Validation & Certification Strategy for Company Receiving SBIR Client Medical device company Services Validation and Certification StrategyCustomer Liaison510K Support Materials...
View ArticleSmarter Sales Strategies at Pharmacovigilance Service Company
CASE STUDY Smarter Sales Strategies at Pharmacovigilance Services Company Client A leading pharmacovigilance service company Services Brand Messaging StrategyCustomer and Prospect SurveysCampaign...
View ArticlePharmacy Automation Pioneer Sees Numerous Rounds of Funding
CASE STUDY Pharmacy Automation Pioneer Sees Numerous Rounds of Funding Client Pharmacy automation pioneer Services Market ResearchPartnership DevelopmentNew Product DevelopmentNew Market...
View ArticlePBG Awarded 2022 Impact Company of The Year Award by DotCom Magazine!
DURHAM, N.C., JUNE 23, 2022 – DotCom Magazine today announced that Plazabridge Group has been selected to join its annual Impact Company of The Year List For 2022. The DotCom Magazine Impact Company of...
View ArticleReengineering Company Business and Revenue Models
CASE STUDY Reengineering Company Business and Revenue Models Client A consumer products company Services Process ImprovementApp DevelopmentContent CreationMarketing StrategyStrategic...
View ArticleScaling New Heights – Building Resilience
“I just love it when people say I can’t do it, there’s nothing that makes me feel better, because all my life, people have said that I wasn’t going to make it.” -Ted Turner Resilience is what allows...
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Driving the Next Era of Growth: Leveraging Data to Innovate
The biggest challenges companies face when implementing Big Data are budget constraints (Capgemini) “50% of US executives and 39% of European executives said budget constraints were the primary hurdle...
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Does your Chief Innovation Officer Feel Like This?
Only 7 percent of companies are delivering on the growth triple play by unifying creativity, analytics, and purpose. They are driving average revenue growth of 2.3 times versus peers from 2018–19...
View ArticleLaunch Game-Changing New Products in 5 Simple Steps
There has never been a better time to invent, create, and innovate game-changing products, new business models, and services. In fact, I will be so bold as to say, we must change it dramatically to...
View ArticleNew World, New Mindset, New Results
How might we do things completely different as companies begin to rebuild. Downsizing, for example, is as old The post New World, New Mindset, New Results appeared first on Plazabridge Group, LLC.
View ArticlePowering Resilience: Creating Signals of Hope!
Anything could happen and whether or not we act has everything to do with it! Rebecca Solnit, Hope in the Dark “Three fears hold back corporate innovation more than others: fear of criticism, fear of...
View ArticleMaximizing Innovation in Turbulent Times: 8 Proven Methodologies for Driving...
Jeff Bezos once said, “If you never want to be criticized, for goodness’ sake, don’t do anything new.” In today’s rapidly evolving business landscape, innovation has become critical for companies...
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